Nation-leading health care system

Optimizing a significant investment.


Health Care


To attract more patients to its “front door,” a leading health care system was planning a high-eight-figure investment in ambulatory care. Developing an effective ambulatory care strategy that would maximize investment and reduce risk required the health care system to:


We collaborated with the PE firm and company management to tailor our capabilities and frameworks to arrive at new levels of insight.

Opportunity Assessment & Identification

Developing ambulatory offerings with high appeal required a deeper understanding of competitive offerings and market share. Market Analysis helped to identify opportunities and clarify what services and value propositions our client should offer.


Insight Development​

Proprietary customer and consumer research included a custom-designed quantitative study. Following a thorough synthesis and analysis of study results, including regression analyses to determine the key satisfaction drivers, we were able to provide a clear measure of the appeal of ambulatory care concepts under consideration.


Models and Tools​

By tailoring our Market Sizing and Discrete Choice Models, we were able to provide our client with a quantitative means of decision making.



The health care system was able to identify an ambulatory care offer that, if launched in market, would be selected by over 60% of consumers.

The insights gained informed the health system’s investment decisions, reduced risk and eased Board approval.