Day: May 20, 2016

What does Simon Sinek’s Golden Circle offer marketers?

What does Simon Sinek’s Golden Circle offer marketers?

Simon Sinek, the Rand Corporation consultant and leadership guru, gave his original Golden Circle Ted Talk in 2009, and it continues to be one of the most viewed over the past 5+ years. I like it and yet am somewhat skeptical about whether The Golden Circle tells us anything new. Sinek’s Golden Circle is simply […]